Posted by: Ed_Morris
Trends 2006: consultant services. - 12/31/05 11:31 PM
Taking a look at the year in front of us, one of the trends I see picking up speed is training gym consultant services.
I personally don't agree with MA franchise becoming so large, they need to look for consultant services to operate. but setting aside my personal preferences, I would think large dojo/chain owners would need 3rd party assistance in running the business/marketing/legal aspects of running their gym. Like any outside/consultant services, there is going to be good, bad and mediocre.
This trend of dojo management services is apparent by the recent surge of books, software, and manuals popping up on the subject telling you which services are good, bad and mediocre.
here is just a small sample:
http://www.martialartsteachers.com/index.php?page=Our%20Store
It's no mystery why there is a growing market for such services. (another indicator that average mainstream dojos are getting larger? perhaps?) That could be a separate topic in itself.
While I don't have a personal interest in looking for a consultant management service, I do find MA trends in general interesting.
This thread can take a few directions if you want:
* about the trend itself.
* how 'big' do you think, would a dojo have to get to start considering outside management consultants?
* personal experience with these services.
* Would the consultants ever tell an owner that he/she MUST change to a contract system or start itemizing everything or even change to a 20-belt color system? In other words, do you think a consulting service would persuade the owner to function with signs we identify as a mcdojo?
I personally don't agree with MA franchise becoming so large, they need to look for consultant services to operate. but setting aside my personal preferences, I would think large dojo/chain owners would need 3rd party assistance in running the business/marketing/legal aspects of running their gym. Like any outside/consultant services, there is going to be good, bad and mediocre.
This trend of dojo management services is apparent by the recent surge of books, software, and manuals popping up on the subject telling you which services are good, bad and mediocre.
here is just a small sample:
http://www.martialartsteachers.com/index.php?page=Our%20Store
It's no mystery why there is a growing market for such services. (another indicator that average mainstream dojos are getting larger? perhaps?) That could be a separate topic in itself.
While I don't have a personal interest in looking for a consultant management service, I do find MA trends in general interesting.
This thread can take a few directions if you want:
* about the trend itself.
* how 'big' do you think, would a dojo have to get to start considering outside management consultants?
* personal experience with these services.
* Would the consultants ever tell an owner that he/she MUST change to a contract system or start itemizing everything or even change to a 20-belt color system? In other words, do you think a consulting service would persuade the owner to function with signs we identify as a mcdojo?